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TL;DR – Imposter Syndrome Edition

Feel like a fraud in your own business? You’re so not alone, boo.
Imposter syndrome shows up loudest when you’re growing, and while it sucks, it doesn’t mean you’re doing it wrong. It means you’re leveling up.

In this post, I share some real-talk advice (no fluff, no fake-it-’til-you-make-it BS) to help you quiet the doubt and remember just how powerful you really are.

The good stuff inside:
✅ Why imposter syndrome is basically your brain panicking in a growth spurt
✅ Actually helpful tools (like “done” lists + client-love folders)
✅ Permission to stop doing all the things just to feel worthy
✅ How to build self-trust and get back in your zone
✅ A reminder that you do not have to do this alone

Read the full post, take a deep breath, and let’s kick that imposter voice to the curb.

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You ever look at someone else’s website or Instagram and think, “They’ve got it all figured out, and I’m just over here duct-taping my business together with anxiety and vibes?”

Yeah. Me too.

Imposter syndrome is that voice in your head that pipes up right when you’re about to do something brave. The one that says,
“Who do you think you are?”
“People are going to see right through you.”
“You’re not ready. You’re not expert enough. You’re not enough.”

And the worst part? I can tell you from personal experience, It doesn’t go away the more successful you get, it just shapeshifts.

It gets sneakier. Softer. Smarter. Sometimes meaner…

Creative entrepreneurs (like the amazing humans I work with every day) are their businesses. Your work isn’t just work…it’s personal. It’s yours. So when you doubt your business, it’s easy to feel like you’re doubting yourself.

Plus, we’re often building this whole thing without a roadmap. No boss to check our work. No clear “right way.” Just us, Google, and an iced coffee that’s somehow already empty.

The result? You constantly feel like you’re winging it.

Even though you’ve done the work. Even though your clients love you. Even though you are abso-freaking-lutley qualified.

So, let’s talk about how we move through it without gaslighting ourselves into fake positivity.

Audit Your Inner Circle Energy

Who are you talking to about your business? Are they lifting you up or lowkey making you doubt yourself?

You don’t need 12 mentors, you need one or two grounded, honest biz-minded baddies who get it.
Find people who hype you up and hold you accountable.

(And if you’re feeling super alone? That’s not a flaw. That’s a sign it’s time to build your support bench.)

And Ask for the Damn Testimonial

You’ve got people who love you. People who’ve had incredible results from your work.
But if you don’t ask them to say it out loud, you’ll forget.

Send the email. Ask for the review. Create a form.
Let yourself be reminded of how powerful your work actually is.
We collect receipts in this house.

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Here’s the Part You Might Not Want to Hear (But I Love You, So I’m Saying It)

You don’t have to earn the right to take up space in your industry.
You already do.

You don’t have to wait until your process is perfect, your site is flawless, or your brand voice is clear as a bell.
You just have to keep showing up.

Confidence doesn’t magically arrive one day.
It’s built, brick by brick, moment by moment, decision by decision.

And if you’re tired of building it alone… I’m right here.

I help women like you, multi-passionate, talented, a little overwhelmed but deeply committed, create branding, websites, marketing strategies, and messaging that feel like them, work like magic, and help them get back to the part of the business they actually love.

You don’t have to figure it all out solo.
Not anymore.

Want a pep talk in your inbox that actually feels like it was written by someone who gets you?

Get on my list, bestie. The biz support is real (and so are the gifs).

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